Great signage can convey information and affect behaviour. It can announce your brand to the world above your office door and once they’ve walked under it, signs can direct your clients to the reception or tell them your opening hours.
The advent of digital printing has meant the signs can be more comprehensive than ever before – and advances in printing materials and techniques means the sky is the limit in terms of design and implementation options.
Signs also affect behaviour – our roads would be in chaos if not for the multitude of signs telling us to give way or where to park. Signs can change the way people interact with and move around a space. We worked with the Loch Katrine Visitor Centre to create better signage from the car park to the ticket office, ensuring visitors passed by the car park ticket machine along the way!
Signage is such an intrinsic part of our daily life that we rarely realise how much we rely on it to make sense of our surroundings. Health and Safety signs, directional signs, office signs, instruction signs, reception signs – there are signs everywhere and the best ones affect your behaviour and thinking without you even realising it.
We work with our clients to ensure that their signs convey their brand, their instructions and their story perfectly.
If you would like to discuss your project please get in touch for your FREE consultation, or alternatively call 01259 726900.